FEFCO 0446

Elevated Display Tray with Product Holders

This elevated display tray engineers its own false floor from a single sheet of corrugated board. Instead of packing loose items into a standard box, the side panels fold inward to create a suspended deck with custom cutouts, holding individual cups, bottles, or pots securely in place.

It features raised corner posts that interlock with the tray above it, allowing you to build stable pallet stacks without crushing the products inside. Because the integrated deck and corner posts require a massive corrugated blank, this tray trades material efficiency and fast assembly for premium retail presentation and vertical strength.

At a glance

  • Suspended inner deck with custom cutouts separates and secures individual items
  • Raised corner posts interlock for stable, crush-resistant pallet stacking
  • Requires high manual assembly effort due to complex 180-degree roll-over folds

Common uses

  • Dairy and beverage cups
  • Horticulture and potted plants
  • Cosmetics and fragile cylindrical bottles
  • Specialty food and jarred goods

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Retail Display and Palletized Transport

Shelf-ready retail presentation

The raised deck elevates the product for better visibility on the store shelf, while the cutouts keep individual units facing forward. Store staff can place the entire tray directly on the shelf without unpacking individual items.

Interlocking pallet loads

The four corner posts extend above the product height and slot directly into the base of the tray above them. This transfers the vertical weight of the pallet through the corrugated posts rather than through your primary packaging.

Individual product separation

The die-cut holes act as an integrated partition system. By suspending each item in its own cutout, the tray prevents glass bottles or plastic tubs from colliding during transit.

Staging for secondary inserts

When configured with a solid deck, the elevated floor provides a clean, flat foundation for custom foam or molded pulp inserts, keeping the presentation level near the top of the tray.

Industry Fit: Dairy, Horticulture, and Cosmetics

Dairy and beverage producers

Yogurt cups, sour cream tubs, and specialty beverages use this tray to prevent fragile plastic or foil seals from bearing top weight during transit.

Horticulture and potted plants

The cutouts secure individual plant pots, preventing them from tipping and spilling soil, while the open top allows for airflow and watering.

Cosmetics and fragile cylinders

Tall, narrow bottles that are prone to tipping on standard flat trays remain upright and evenly spaced when locked into the suspended deck.

When to Consider a Simpler Tray

High-speed automated packing lines

The complex corner tucks and 180-degree roll-over deck require significant manual dexterity. Unless you have highly specialized tray-erecting machinery, a standard glued tray with a separate drop-in insert will be much faster to pack.

Mixed-carrier parcel shipping

This is an open-topped display tray. If you ship through parcel networks, products will fall out during handling unless you place this tray inside a sealed master carton.

Board Choice, Cutouts, and Assembly Planning

Board thickness and fold clearance

The deck panels must roll over 180 degrees and step down into the tray. If you specify a thick double-wall board, these hinges will bind and the locking tabs will pop out. Fine flutes or standard single-wall board yield the crispest folds.

Internal stripping waste management

Cutting 20 circular holes creates 20 pieces of scrap cardboard per blank. Your converter must have excellent die-cutting capabilities to strip this waste cleanly, or the loose pieces will cause machine jams during production.

Manual assembly planning

Because the tray relies on intricate friction locks and step-down folds, it requires two-handed manual assembly. You must account for this pack-bench labor when evaluating the total cost of the display.

Master carton pairing for transit

If these trays are not shipping on a wrapped, interlocking pallet, you will need to specify an outer shipping box to contain the tray and protect the exposed products during individual transit.

Adjusting the Deck and Cutout Array

Deck height positioning

You can adjust how high the false floor sits above the base to match your product's center of gravity, ensuring tall items do not tip out of their cutouts.

Cutout diameter and spacing

You control the diameter of the holes and the spacing between them. However, leaving too little board between cutouts will cause the deck to sag or tear under the weight of the products.

Corner post height

The corner stacking legs can be extended higher to accommodate taller products, ensuring the tray above never rests on the primary packaging.

Board and packing details

Blank sprawl and material usage

The extended flaps required to form the suspended deck and hollow corners consume an exceptionally large rectangular sheet of corrugated board. This design uses significantly more material than a standard slotted box of the same volume.

Solid Deck vs. Pre-Cut Holders

FEFCO 0446.1 (Solid Deck)

Uses the exact same interlocking corner posts and suspended floor, but leaves the deck completely solid. This works well as a staging platform for bulk goods or as a base for custom foam inserts.

Additional notes

Physical friction testing

Always request a physical prototype cut from your exact production board grade. You need to verify that the locking tabs seat firmly without popping out under the board's natural spring-back tension.

FAQs

Assembly and Packing

Does this tray require glue or tape?

No. The tray relies entirely on mechanical friction locks. The deck panels roll over and snap their tabs into slots in the base, holding the entire structure under tension.

Can we run this on a standard folder-gluer?

No. The tray ships completely flat and unglued. Because of the intricate corner posts and step-down deck, assembly is manual unless you invest in specialized multi-axis plunger equipment.

Product Fit

How many holes can we put in the deck?

The default template shows 20 holes, but the exact number depends on your product diameter and the overall tray footprint. You must leave enough corrugated board between the holes to maintain the deck's structural strength.

Shipping and Route

Can we ship this directly via courier?

Not on its own. Because the top is open and the deck relies on friction locks, courier transit requires placing the loaded tray inside a sealed outer shipping box.

Production and Tooling

Why does this tray require a larger corrugated blank?

The extra cardboard needed to fold inward, step down, and create the raised floor means the flat layout is massive. You get fewer trays out of a single sheet of corrugated board compared to standard designs.

Board and Material

Can we use heavy-duty double-wall board for extra strength?

It is highly risky. Thick board resists the tight 180-degree folds required to form the deck. The hinges will likely crack, and the locking tabs will fail to seat properly.

Palletizing

How do the corner posts interlock on a pallet?

The four raised corner legs extend above the product height. The base of the tray has corresponding die-cut holes. When you stack them, the legs of the bottom tray slot directly into the base holes of the tray above it.

Delivery

Does the tray ship assembled or flat?

It ships completely flat to save space on inbound freight. Your packing team will erect the tray, form the corner posts, and snap the deck into place before loading the products.

Review your product dimensions, weight, and pallet configuration to determine the exact deck height and cutout array this tray needs.

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