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FEFCO 0803

Rolled-Edge Retail Display Tray

  • Available in a wide range of custom configurations & material selection.
  • Order 1 sample. Or order 100K+ units. Or anything in between.
  • Affordable delivery across North America.
  • Design support, warehousing, testing, assembly available.
  • Widest machinery capability in America via 30+ specialist partner plants.
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30+specialist partner plants

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To qualify, send a written supplier quote dated within the past 30 days and addressed to your company. It must cover the same dimensions, construction, material, print, finish, quantity, tooling, freight, delivery date, and delivery location. The guarantee does not cover taxes, expired quotes, liquidation or clearance sales, or obvious pricing errors.

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Product details

Top highlights

  • Diagonal side walls for unobstructed product visibility
  • Rolled upper edges hide raw flutes for a premium retail finish
  • Locks together manually without tape or factory gluing

About this product

This unglued display tray features diagonal side walls and reinforced upper edges that roll 180 degrees inward. The rolled rims hide the raw corrugated flutes, creating a clean, finished appearance for retail shelves and counter displays.

Because it relies on mechanical slot locks at the front corners instead of factory glue, it ships completely flat. The tradeoff happens at the pack station: assembly requires two hands to pre-break the creases, roll the edges, and seat the locking tabs securely.

Common uses

  • Shelf-ready packaging (SRP) for FMCG.
  • Countertop point-of-sale displays for cosmetics or small accessories.
  • Inner presentation trays for direct-to-consumer bundled packs.
  • Lightweight kitting and bundled promotions.

Get a quote

Share what you know. We'll take it from there. Or email us at info@herculeindustrial.com

Best Price Guarantee

Already have a packaging quote? Let us beat it.

Send us the quote you have. We will beat it for the same specifications, quantity, and delivery requirements.

Upload a competing quote

Free quote review. No obligation.

30+specialist partner plants

We supply through the plant best suited to your price, material, production, and delivery requirements.

Why we can beat a lower quote

30+ plants give us more ways to lower the price.

Each plant has different machinery, material costs, order minimums, and freight rates. Our buying volume helps us secure better pricing. We then quote through the plant that gives you the lowest total price for your requirements.

Send us your current quote. Watch us beat it.

Attach it to the quote form or email it to us. We'll review it free and send you our price.

Upload a competing quoteinfo@herculeindustrial.com
Best Price Guarantee terms

To qualify, send a written supplier quote dated within the past 30 days and addressed to your company. It must cover the same dimensions, construction, material, print, finish, quantity, tooling, freight, delivery date, and delivery location. The guarantee does not cover taxes, expired quotes, liquidation or clearance sales, or obvious pricing errors.

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Retail Display and Shelf-Ready Presentation

Shelf-ready packaging (SRP)

The diagonal sides let shoppers see and grab the product easily, while the flat base keeps the assortment organized on the retail shelf. The reinforced front lip prevents items from sliding forward.

Countertop point-of-sale displays

The rolled edges provide a clean, finished look right at the register. Hiding the raw corrugated flutes prevents the display from looking cheap or shedding paper dust over time.

Inner presentation trays

Works well inside a master shipper for direct-to-consumer bundled packs where the unboxing presentation matters, keeping multiple components contained and visible.

Lightweight kitting and promotions

The clean edges make it suitable for open-box gift sets or multi-part kits that sit inside a larger transit box, presenting the items clearly once unpacked.

Retail Channels and Product Categories

High-volume retail brands

Procurement teams choose this structure to get a premium retail look without paying for factory folder-gluer setups, assuming they have the pack-station labor to assemble the trays on-site.

Cosmetics and personal care

The rolled edges prevent raw paper edges from detracting from high-end product packaging, creating a continuous printed surface from the outside of the tray to the inner lip.

Confectionery and premium snacks

Brands displaying small, high-value items use the rolled edges to frame the product cleanly, avoiding the industrial look of standard cut corrugated board.

Evaluating Glued and Floor-Locking Alternatives

High-speed packing lines

If your fulfillment team cannot spend time pre-breaking creases and rolling edges by hand, look at a factory-glued crash-lock base. Glued trays pop open instantly, saving seconds per unit.

Heavy vertical stacking

The diagonal sides remove the vertical corners needed for top-load bearing strength. If the tray itself needs to support weight in transit, the package needs a full-height box or a structural master shipper.

Close variants and lookalike dielines

The closest library neighbors include EVC61018, 0414, EVC50020. Use this as a variant check if a buyer brings an old code, sample, or dieline that looks close. The deciding details are usually the lock, slot, closure, wall build, part count, or fold sequence.

Board Selection, Assembly Labor, and Transit Planning

Board thickness and flute profile

This is the most critical choice. The 180-degree rolled edges require fine flutes. Heavy boards will bind during folding or crush the locking tabs when pressed into the side slots.

Pack-station labor

Assembly requires deliberate manual effort. Operators must pre-break the double creases, roll the rims inward, and align the front tabs into the side receivers. It is slower to pack than a glued tray.

Master shipper planning

This is an open-top display. It requires a separate outer carton for parcel or pallet transit to protect the products and bear the stacking weight.

Print coverage and inside-out branding

Because the edges roll over, the outside print wraps over the top and down the inside lip. This requires careful artwork planning to ensure the branding reads correctly on the finished display.

Structural Adjustments and Tolerances

Front panel height

The front lip can be raised or lowered to reveal more product or provide more branding space. Changing this height automatically adjusts the slope of the diagonal side walls.

Locking tab width and slot clearance

The exact width of the receiving slots must be tuned to the chosen board grade. If the slots are too tight, the tabs crush; if too loose, the tray loses squareness under tension.

Double crease allowance

The fold gap must increase if a slightly thicker board is chosen, otherwise the 180-degree roll will tear the liner paper.

Board and packing details

Tooling requirements and blank footprint

The rolled edges require extra material around the perimeter, making the flat blank larger than a simple cut tray. The complex lock slots and double creases also strictly require flatbed die-cutting.

Additional notes

Continuous branding surface

The rolled edges mean the inside lip of the tray shows the same printed side of the board as the outside, creating a continuous visual block on the retail shelf.

Alternative Retail Display Trays

EVC61018: Display with Double Walls

EngView neighbor that can look close in CAD. Review it if a sample or dieline seems similar, then verify closure style, slots, wall build, and assembly before treating it as a substitute.

FAQs

Assembly and Closure

Does this tray require tape or glue to stay together?

No. The front and side rims roll inward and lock mechanically at the front corners. However, the assembly takes deliberate manual effort to seat the tabs correctly.

Shipping and Route

Can I ship this directly in the mail?

No. The open top and diagonal sides mean it offers no top protection. It must be packed inside a master shipper for transit.

Board and Material

Can we make this out of heavy-duty double-wall board?

Heavy board usually fails in this design. The thick material binds when trying to fold 180 degrees, and the locking tabs often crush when forced into the slots. Fine flutes work best.

Production and Cost

Why does this cost more to cut than a standard tray?

The rolled edges require extra corrugated board around the perimeter, and the complex locking slots require flatbed die-cutting rather than simple rotary slotting.

Stacking and Storage

Will this support pallets stacked on top of it?

No. The diagonal side walls remove the vertical corners needed for stacking strength. All vertical weight must be carried by the outer master carton.

Modifications

Can we change the angle of the side walls?

Yes. Adjusting the height of the front panel automatically changes the slope of the side walls, letting you balance product visibility with containment.

Print and Finish

How does the printed artwork wrap around the edges?

The 180-degree roll-over means the outside print continues over the top and down the inside lip, creating a continuous visual block on the retail shelf without needing double-sided printing.

Production and Cost

Do the package needs a folder-gluer machine to run these?

No. The blanks ship completely flat and rely entirely on manual folding and mechanical slot locks at the pack station.