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FEFCO 0816

Rolled-Edge Retail Display Tray

Available in a wide range of custom configurations & material selection.
Order 1 sample. Or order 100K+ units. Or anything in between.
Affordable delivery across North America.
Design support, warehousing, testing, assembly available.
Widest machinery capability in America via 30+ specialist partner plants.

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Product details

Top highlights

Double-thick front and side walls hide raw corrugated flutes
High back panel provides vertical support for standing products
Requires manual pack-station assembly to engage the base locks

About this product

This one-piece display tray features a high backstop and double-thick, rolled-over walls on the front and sides. The 180-degree inward folds hide raw corrugated edges, creating a clean, finished presentation for the retail shelf.

Because it relies entirely on mechanical slot locks rather than factory gluing, it ships completely flat. The tradeoff is pack-station labor. Teams must manually fold the double creases and lock the reinforced walls into the base before loading the product.

Common uses

Shelf-ready cosmetics and personal care
Countertop impulse displays
Inner presentation trays for master shippers

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Size and quantity

Detailed dimensions

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What do your dimensions describe?

Inside length (side to side)

Inside width (front to back)

Inside height (tallest back wall)

Front lip height (retaining wall)

Size notes

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Materials and print

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Material or strength details

Print and artwork

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Shipping or storage context

Custom changes or unusual needs

How should the side walls transition from the high back to the low front?

Will you need custom printing on the inside walls?

What type of products will this tray hold?

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Retail presentation and shelf-ready sorting

Shelf-ready cosmetics and personal care

The clean rolled edges match premium retail expectations, while the high back keeps tall bottles, tubes, or blister packs upright and organized.

Countertop impulse displays

The double-thick walls provide enough rigidity to withstand constant customer interaction at the checkout register without bowing or losing their shape.

Inner presentation trays for master shippers

Works well as a kitted tray that slides out of a larger transit box directly onto the store floor, keeping the assortment intact.

Pharmacy and health product sorting

The high back supports blister packs and small boxed goods, keeping them organized and facing forward on crowded pharmacy shelves.

Retail channels and packing environments

Brand rollouts and promotional kits

Teams launching new products often choose this style because the wide, rolled-over inner panels offer additional visible surfaces for printed branding.

Manual fulfillment operations

Facilities with dedicated pack stations can handle the multi-step folding process, trading labor time for a glue-free, premium-looking tray.

Retail checkout zones

The double-thick front and side walls resist bowing when customers repeatedly reach in to grab impulse items near the register.

When a different display box makes more sense

High-speed packing lines

If your facility needs instant setup, a crash-lock display tray eliminates the manual folding and locking steps, though it requires factory gluing.

Heavy top-load stacking

This is an open-top display. If the tray needs to support the weight of pallets on its own, a fully enclosed shipper with a tear-away display front handles vertical weight better.

Close variants and lookalike dielines

The closest library neighbors include 0804, 0817, 0815. Use this as a variant check if a buyer brings an old code, sample, or dieline that looks close. The deciding details are usually the lock, slot, closure, wall build, part count, or fold sequence.

Board thickness, assembly labor, and print planning

Board caliper and flute choice

The 180-degree rolled edges require precise folding. Fine flutes fold cleanly and lock securely. Heavy flutes will fight the fold, bind in the slots, and risk crushing the locking tabs.

Pack-station workflow

Assembly requires pre-breaking the double creases and aligning multiple tabs into base slots. Plan for slower assembly times compared to simple glued trays.

Print panel placement

The inner rolled-over walls provide a continuous printed surface from the outside in, meaning graphics can extend over the top edge without exposing the brown kraft interior.

Master shipper sizing

Because this tray has an open top, you must plan the dimensions of the outer transit box to protect the exposed goods during shipping.

Adjusting the display profile and front lip

Side wall transition angle

The slope from the high back to the low front can be adjusted. You can choose a stepped, curved, or angled profile to reveal more or less of the product.

Front lip height

The front retaining wall can be raised for better containment of loose items or lowered to maximize product visibility.

Back wall height

The rear panel can be extended higher to serve as a printed billboard behind the products, drawing attention on lower retail shelves.

Board and packing details

Locking slot tolerances

The base slots must be precisely matched to the chosen board thickness so the tabs hold firmly without tearing the floor panel during assembly.

Design variants

Stepped versus angled side profiles

The transition from the high back to the low front can be cut as a straight diagonal line or a tiered step, depending on how much of the product needs to be visible from the side.

Additional notes

Testing the lock friction

Always request a physical sample in the exact board grade you plan to use. This confirms that the pack-station team can fold the rolled edges without excessive effort and that the tabs lock securely into the base.

FAQs

Shipping and Route

Can this tray be shipped directly in the mail?

No. The open top and lowered front expose the product. It requires an outer master shipper for parcel or courier transport.

Assembly and Closure

Does this tray require glue or tape to stay together?

No. The front and side walls roll inward and lock mechanically into slots in the base panel.

Board and Material

Why is board thickness so important for this design?

The inner walls must fold a full 180 degrees to trap the rear corners and lock into the floor. Thick or rigid board will bind during this fold and prevent the tabs from seating properly.

Print and Finish

Can the inner rolled edges be printed?

Yes. Because the inner walls are extensions of the outer blank, they can carry the same exterior print, creating a continuous graphic presentation over the top edge.

Structure and Fit

How does the high back stay upright?

The rear wall has dust flaps that fold inward. When the side walls roll over, they trap these flaps, anchoring the back wall securely in place.

Assembly Labor

How long does it take to assemble this tray?

Assembly requires pre-breaking the double creases and aligning multiple tabs into base slots. It takes more time than a factory-glued crash-lock box, so plan your pack-station labor accordingly.

Board Selection

Can I use double-wall board for this tray?

Heavy flutes or double-wall boards are generally a poor fit. They fight the 180-degree fold, bind in the slots, and risk crushing the locking tabs during assembly.

Prototyping

What happens if the locking slots are too tight?

If the slots do not match the board thickness, the tabs will either crush during insertion or tear the base panel. Always test a physical sample in your chosen board grade.