FEFCO 0960

3-Step Corrugated Display Stand

  • Available in a wide range of custom configurations & material selection.
  • Order 1 sample. Or order 100K+ units. Or anything in between.
  • Affordable delivery across North America.
  • Design support, warehousing, testing, assembly available.
  • Widest machinery capability in America via 30+ specialist partner plants.
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Product details

Top highlights

  • Creates a tiered presentation stage for retail or shelf-ready packaging
  • Hidden internal columns support product weight on each step
  • Requires two-handed manual folding against board spring-back

About this product

The 0960 is a folded corrugated insert that transforms a single flat board into a rigid three-step presentation stage. By folding back on itself in an accordion pattern, it creates hidden vertical columns directly beneath each step, allowing it to bear product weight without collapsing.

Because it relies entirely on straight parallel creases, this tiered stand offers a straightforward production path. However, that structural strength requires a very long flat blank and careful two-handed manual assembly to negotiate the tight return folds.

Common uses

  • Retail counter displays
  • Shelf-ready packaging inserts
  • Multi-level product kitting
  • Stepped void fill

Get a quote

Share what you know. We'll take it from there. Or email us at info@herculeindustrial.com

Best Price Guarantee

Already have a packaging quote? Let us beat it.

Send us the quote you have. We will beat it for the same specifications, quantity, and delivery requirements.

Free quote review. No obligation.

30+specialist partner plants

We supply through the plant best suited to your price, material, production, and delivery requirements.

Why we can beat a lower quote

30+ plants give us more ways to lower the price.

Each plant has different machinery, material costs, order minimums, and freight rates. Our buying volume helps us secure better pricing. We then quote through the plant that gives you the lowest total price for your requirements.

Send us your current quote. Watch us beat it.

Attach it to the quote form or email it to us. We'll review it free and send you our price.

Best Price Guarantee terms

To qualify, send a written supplier quote dated within the past 30 days and addressed to your company. It must cover the same dimensions, construction, material, print, finish, quantity, tooling, freight, delivery date, and delivery location. The guarantee does not cover taxes, expired quotes, liquidation or clearance sales, or obvious pricing errors.

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Practical staging and presentation jobs

Retail presentation

Elevates products in the rear rows so they remain visible behind items in the front. The exposed steps and risers provide excellent surfaces for retail graphics.

Shelf-ready packaging (SRP)

Acts as the internal staging structure inside a tear-away master shipper, keeping multiple product tiers organized as customers shop the display.

Multi-level product kitting

Presents a multi-part kit unboxing experience, staging different components at distinct heights for immediate visual impact.

Stepped void fill

Supports irregularly shaped products that have multiple stepped resting faces inside a transit box, transferring weight directly to the floor.

Retail and kitting environments

Retail display planners

Looking for a way to stage products on a counter or shelf using a single corrugated board rather than multi-piece plastic or wood displays.

Kitting and fulfillment teams

Needing a way to organize complex unboxing experiences, though they must account for the slower pack-bench assembly time.

E-commerce brand managers

Seeking a structured presentation insert that holds items securely at different elevations during the final reveal.

When to consider simpler pads or blocks

If the steps do not need to bear weight

A simple stepped Z-pad uses significantly less board and is much faster to fold, but it will collapse if heavy items are placed on the horizontal spans.

If you need lateral shock absorption

A dense zig-zag side block acts as a replacement bumper rather than a presentation podium.

Close variants and lookalike dielines

The closest library neighbors include 0307_1, EVF52030, EVC41231. Use this as a variant check if a buyer brings an old code, sample, or dieline that looks close. The deciding details are usually the lock, slot, closure, wall build, part count, or fold sequence.

Board, print, and assembly choices

Board thickness and fold resistance

Fine flutes provide a smooth surface for high-quality printing and fold easily. Heavy double-wall board fights the operator during assembly and may crack along the tight return folds.

Pack-bench labor

This insert requires complex two-handed folding to negotiate the alternating bends against the board's natural spring-back. The high manual assembly burden makes it a poor fit for automated lines.

Master carton fit

Because the stand acts like a compressed spring, it relies entirely on the walls of an outer box to hold its shape, unless you plan to tape or glue the base for standalone counter use.

Print surface allocation

The exposed front risers and horizontal steps are prime real estate for retail graphics, while the hidden support columns remain unprinted, allowing for single-sided print runs.

Adjusting the step profile

Step height and depth

The dimensions of the presentation surfaces can be adjusted to fit your product. Changing the step height requires recalculating the hidden internal support panels so they nest correctly without bowing.

Adding custom recesses

If you need specific cutouts or locking tabs to hold cylindrical items on the steps, the production path shifts to shaped cutting rather than straight parallel creases.

Base anchoring

For standalone counter displays, the base panels can be extended or modified to accommodate double-sided tape, preventing the unglued folds from springing open.

Board and packing details

Blank sprawl and pallet density

Because the board must fold back under itself to create the support columns, the unfolded flat blank is exceptionally long. This reduces the number of units that fit on a standard shipping pallet.

Additional notes

Print panel and label area

The exposed front risers and horizontal steps are prime real estate for retail graphics, while the hidden support columns remain unprinted, allowing for cost-effective single-sided print runs.

FAQs

Retail setup

Can this be used as a standalone counter display?

It can be, but because the unglued folds naturally want to spring open, the base requires tape or adhesive if it is not confined inside a master carton.

Production path

Does this require shaped die-cutting?

A basic version with straight parallel creases runs on standard equipment. Adding product-specific cutouts or locking tabs requires a shaped cutting path.

Packing labor

Can this be assembled by automated packing machinery?

The alternating folds and board tension make standard automation difficult. Plan for manual assembly at the pack bench.

Board choice

What board grade works best for this insert?

Fine flutes are generally preferred. They fold tightly without cracking the liner and offer an excellent surface for retail printing. Thicker boards increase assembly fatigue.

Product fit

Will the steps sag under heavy products?

The hidden vertical columns provide strong support directly beneath the center of each step. Very wide spans or exceptionally heavy items should be physically tested to ensure the horizontal faces do not bow.

Shipping and storage

Why is the flat blank so long?

To create the load-bearing columns, the board must fold completely back under itself for every step. This pattern consumes significantly more material than a simple open staircase.

Assembly

How does this stay folded before products are loaded?

The structure acts like a compressed spring. It relies on the friction and confinement of the outer master carton to hold its shape until products are placed on the steps.

Print and finish

Can I print on the hidden support columns?

You can, but it is usually unnecessary. The hidden columns are completely obscured by the steps, allowing you to focus your print budget on the exposed front risers and horizontal surfaces.