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EVC62013

Corrugated Retail Floor Display

The EVC62013 family provides a freestanding, multi-shelf corrugated display for retail environments. Designed as a modular kit, it includes a main U-shaped body, a stabilizing base panel, and individual shelves that lock into place using a tab-and-slot mechanism.

Because it ships flat and requires manual assembly, it is an efficient choice for point-of-purchase (POP) promotions, end-caps, and aisle displays. The structure can be secured with standard plastic push-clips for added stability.

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  • Available in a wide variety of configurations.

At a glance

  • Multi-piece kit: main body, base panel, and configurable shelves
  • Tab-and-slot assembly with alignment holes for optional locking clips
  • Ships flat (KD) and requires an outer master shipper for transit

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Retail And Promotional Display Roles

Point-of-Purchase (POP) Floor Displays

Useful for temporary retail promotions, this structure stands independently in aisles or end-caps. The multiple shelves allow for vertical product stacking, increasing visibility while keeping the footprint compact.

Lightweight to Medium-Weight Consumer Goods

The folded front lip on each shelf provides rigidity against bowing, making it suitable for cosmetics, snacks, and small packaged goods. Heavy industrial items or dense liquids may require a different structure or double-wall board.

Aisle Product Launches

Useful for introducing new items in high-traffic retail aisles where a dedicated, freestanding presentation draws attention away from standard store shelving.

End-Cap Merchandising

Fits against gondola ends to capture shopper interest between aisles, utilizing vertical space without requiring permanent store fixtures.

Fulfillment And Store-Level Setup

Co-Packing and Kitting

The display components, including the body, base, and shelves, are typically collated into a single flat kit. A co-packer or fulfillment center will pack these kits into a master corrugated shipper for safe transit to the retail location.

In-Store Assembly

Store staff assemble the display manually without specialized tools. The side walls fold into a U-shape, the base locks the footprint, and the shelves slide into pre-cut slots. Plastic push-rivets can be inserted through aligned holes to finalize the setup.

Temporary Retail Campaigns

Provides a disposable, recyclable presentation method for seasonal promotions, holiday sales, or limited-time product runs where permanent metal shelving is unnecessary.

When To Consider Different Display Styles

High-Speed or Instant Setup Needs

If retail staff have limited time for assembly, consider an auto-erecting or pre-glued pop-up display. The EVC62013 requires sequential folding and tab insertion, which takes more time than a one-piece pop-up design.

Heavy-Duty Permanent Fixtures

While corrugated displays are strong for temporary promotions, long-term retail fixtures holding heavy weight should use permanent materials like metal or wood, or heavily reinforced corrugated structures with hidden supports.

Board, Hardware, And Production Choices

Board Grade and Mixed Calipers

The main body bears the overall vertical load and often requires a heavier board (like C-flute or double-wall) than the individual shelves. The template logic supports mixed-caliper production, allowing you to balance strength and material costs.

Oversized Cutting Requirements

The main body panel is exceptionally large when laid flat. Depending on the display's final height, it may exceed the limits of standard flatbed die-cutters, requiring oversized equipment or digital CNC routing.

External Hardware Sourcing

The display includes circular cutouts (typically 5mm or 7mm) that align when the tabs are inserted. You will need to source standard plastic display clips or push-rivets to lock the shelves securely to the side walls.

Print and Branding Surfaces

The large header area and the folded front lip of each shelf offer primary branding space. Deciding whether to print on the inside of the side walls also affects the production method.

Configuring Shelves And Clearances

Shelf Count and Spacing

The number of shelves and the vertical distance between them can be adjusted to fit the specific product height. Adding shelves automatically recalculates the overall height of the main body panel.

Slot and Tab Clearances

If the board thickness changes, the slot widths on the body and the double-crease allowances on the shelves must be updated. Precise clearances matter; if slots are too tight, the board will crush during assembly, and if too loose, the shelves will sag.

Header Shape and Profile

The top back panel can be cut into custom shapes to match brand logos or campaign themes, extending the overall height of the main body blank.

Packing details

Nesting and Material Efficiency

Because the shelves and base are separate pieces, they can be nested tightly on the corrugated sheet, reducing waste. The large U-shaped body, however, dictates the maximum machine envelope.

Alternative Support Configurations

EVC62013_2 (Double-Wall Side Supports)

Features inner side panels that fold over to create a double-wall support structure. Instead of simple slots, the shelves rest on static support tabs built into the side walls, offering better load transfer for heavier products.

EVC62013_3 (7mm Hardware Holes)

A variant specifically adjusted for 7mm support rods or pegs, altering the hole spacing and base alignment to accommodate different external hardware.

Additional notes

Shelf bowing and front lip rigidity

The front edge of each shelf folds down 90 degrees to create a rigid beam. This resists downward deflection in the center of the shelf, keeping products stable and maintaining a clean retail appearance.

Base stabilization panel

The separate bottom panel is necessary to keep the display stable. It locks into the lower body slots to prevent the side walls from splaying outward under the weight of the loaded shelves.

Related Packaging

ICB10006: Countertop Displays

Review this option if the product volume is smaller and the display needs to sit on a retail counter rather than the floor.

FAQs

Does this display require glue or tape to assemble?

The structure relies on mechanical tab-and-slot connections. However, it is designed to use external plastic push-clips or rivets through pre-cut holes to lock the shelves permanently in place, rather than glue or tape.

Can the display be shipped fully assembled and loaded with product?

This style is designed to ship flat (KD) to the retail store. Shipping it fully loaded requires a highly specialized, heavy-duty outer transit case and careful palletization to prevent the side walls from splaying.

How much weight can the shelves hold?

Weight capacity depends entirely on the chosen board grade, the width of the shelf, and whether the load is evenly distributed. The folded front lip helps prevent bowing, but physical load testing is required to confirm exact limits.

Why does this display require oversized cutting?

The main body, comprising the back panel and both side walls, is cut as a single flat piece. For a standard multi-shelf floor display, this blank is often too large for conventional die-cutters and requires oversized flatbed or digital cutting.

Can I use different board thicknesses for the body and the shelves?

It is common to use a stronger, thicker board for the main load-bearing body and a thinner board for the shelves. The template parameters can be adjusted to make sure the slots and tabs still fit correctly with mixed materials.

How is the display packaged for transit?

The flat body, base, and shelves are collated into a kit and packed inside a separate corrugated master shipper. The display itself is not a shipping container and cannot be sent through parcel networks without outer protection.

Can the header shape be customized?

The top of the back panel can be cut to feature custom curves, logos, or promotional shapes, though this increases the overall height of the flat body blank.

Are the shelves adjustable after assembly?

The slots are cut into fixed positions on the side walls. Changing the shelf spacing requires cutting a new body panel with updated slot locations.

A modular, flat-packed floor display designed for clear retail presentation and straightforward in-store assembly.