Retail and Promotional Placements
Aisle and end-cap retail placements
The tall, narrow footprint fits end-caps or freestanding aisle placements. The multiple shelves keep packaged goods organized and visible, while the top header draws attention from a distance.
Organizing lightweight packaged goods
Well-suited for snacks, cosmetics, small electronics, and boxed promotional items. Heavy items like beverages require careful board selection and physical testing to prevent shelf sag.
Temporary promotional product launches
The flat-shipping format and tool-free assembly make this display practical for short-term product launches where store staff need to set up the presentation quickly.
Seasonal merchandising programs
Because the header is a separate piece, brands can run the same structural display body across multiple seasons while swapping the top card for updated holiday messaging.
Fulfillment and Store-Level Assembly
Pre-loading at co-packing facilities
Because the display consists of multiple flat pieces, it ships efficiently to a co-packer. The co-packer can assemble the units, load the product, and ship them to retail inside a protective master shipper or pallet shroud.
Flat delivery for store-floor assembly
The display can also be shipped flat directly to retail locations. Store staff assemble the base, fold the main body, and insert the shelves using the tab-and-slot connections.
Regional distribution and kitting
Brands managing regional rollouts can kit the flat display components with the retail product in a single master carton, ensuring stores receive the exact inventory and presentation materials together.
When to Consider Alternative Displays
Promoting loose or bulk items
If you are promoting loose, irregularly shaped, or bulk items that do not stack neatly on shelves, a corrugated dump bin is usually a better choice and requires less assembly time.
Shipping heavy goods pre-assembled
If the display must ship fully assembled and loaded with heavy goods through a rough transit network, a structurally reinforced shipper-display hybrid may be required, as tab-and-slot shelves can dislodge under heavy vibration.
Structural Choices for Graphics and Strength
Board thickness and shelf load capacity
The thickness and flute profile of the corrugated board directly dictate how much weight the shelves can hold before bowing. The slot widths in the main body must be precisely matched to the chosen board caliper to ensure a tight, secure fit.
Side-wall graphics and shelf-tab visibility
On the standard model, the tabs that hold the shelves in place protrude through the side walls. If your artwork requires a completely smooth, uninterrupted side panel, you should specify the double-wall variant, which hides the tabs internally.
Print method and surface finish
High-impact retail graphics often require litho-lamination or direct digital printing. The choice depends on the order volume and whether the display needs a glossy, protective finish for high-traffic aisles.
Header shape and branding updates
Decide whether a standard rectangular header is sufficient or if a custom die-cut profile is needed to match a brand logo. The separate header piece allows for creative shapes without altering the main display body.
Customizing the Display Footprint
Shelf count and vertical spacing
The number of shelves and the vertical distance between them can be adjusted to match your product height.
Custom header profiles
The top header card is a separate piece that slots into the back wall. Its shape can be customized for specific branding or die-cut profiles without altering the main display body.
Base plinth height
The bottom tray acts as a stabilizing plinth. Its height can be increased to raise the lowest shelf further off the floor, protecting products from scuffs and improving visibility.
Packing details
Base plinth and floor-level protection
The separate bottom tray acts as a plinth, elevating the lowest shelf off the floor. This protects the product from scuffs and floor-level moisture while stabilizing the entire structure.
Side Wall and Body Construction
Standard Single-Wall Body (EVC62020)
The main body is a single large blank folded into a U-shape. Shelf tabs pass through the side walls and are visible on the exterior.
Double-Wall Sides for Clean Graphics (EVC62020_1)
Includes separate inner side panels. The shelves lock into these inner panels, leaving the outer side walls completely smooth for uninterrupted artwork.
Three-Piece Glued Body (EVC62020_2)
The rear wall and two side walls are cut as separate pieces and glued together by the manufacturer. This can optimize material usage on the corrugator and allows for different board grades between the back and sides.
Additional notes
Mixed board grades for multi-piece displays
Because the display consists of multiple separate pieces, it is possible to use different board grades or print finishes for different components. For example, a heavy-duty unprinted back wall combined with a high-gloss litho-laminated header and side walls.
FAQs
How much weight can each shelf hold?
Weight capacity depends entirely on the chosen corrugated board grade and flute profile. Heavy products may require double-wall board or additional shelf reinforcements. Physical testing with your actual product is necessary before full production.
Does this display require glue or tape to assemble?
At the retail level, the display is assembled entirely using mechanical tab-and-slot connections and fold-over locks. The three-piece variant does require gluing by the manufacturer before it is shipped flat, but store staff will not need adhesive.
Can I hide the shelf tabs so they do not interrupt my side graphics?
Yes. The double-wall variant (EVC62020_1) uses inner side panels to capture the shelf tabs, keeping the exterior side walls completely smooth for high-impact printing.
Can I ship this display fully assembled with product on it?
Tab-and-slot displays are primarily designed to ship flat and be assembled on-site. If you plan to ship them pre-assembled and loaded, they must be secured inside a rigid master shipper or pallet shroud to prevent the shelves from dislodging during transit.
Can I change the shape of the top header?
Yes. Because the header is a separate piece that slots into the main body, its die-cut shape can be easily customized for your brand without changing the structural tooling of the main display.
What board grades are typically used for this display?
Single-wall B-flute or C-flute is common for lightweight goods. For heavier items or taller displays, double-wall board like EB-flute or BC-flute provides better vertical crush resistance and shelf rigidity.
How are the shelves secured to the main body?
Each shelf features tabs on its sides and back edge. These tabs slide into corresponding slots cut into the rear and side walls of the main display body, locking the shelves in place without additional hardware.
Can the distance between shelves be adjusted?
The vertical spacing between shelves is determined during the structural design phase and cut into the main body. While the spacing can be customized for your specific product height before production, it cannot be adjusted by store staff once the display is manufactured.
