Interactive 3D

1 / 3

EVC61031

Two-Tier Corrugated Counter Display

Available in a wide range of custom configurations & material selection.
Order 1 sample. Or order 100K+ units. Or anything in between.
Affordable delivery across North America.
Design support, warehousing, testing, assembly available.
Widest machinery capability in America via 30+ specialist partner plants.

Get pricing

Free white-glove consultations. Blazing-fast response time. Fast quotes.

Product details

Top highlights

Four-piece kit: main body, two shelves, and header
Stepped design for clear product visibility
Manual assembly with a snap-lock base and locking tabs

About this product

The EVC61031 is a multi-piece corrugated counter display designed for retail environments. It features a stepped main body, two separate locking shelves, and a removable header panel, creating a tiered presentation for small goods.

Because the shelves and header are separate components, this display offers a clean look with rolled front edges and the flexibility to update header graphics without replacing the entire base. It is delivered flat and requires manual assembly at the store or fulfillment center.

Common uses

Cosmetics and lip balm displays
Packaged snack and candy counters
Small hardware or parts bins
Seasonal promotional kits

Get a quote

Share what you know. We'll take it from there. Or email us at info@herculeindustrial.com

Describe your project *

Approximate quantity *

Size if known

Files or competing quote (optional)Drag files here or choose filesAdd drawings, photos, dielines, quotes, specs, or other useful files.Max 5 files, 25 MB total.

Name *

Email *

Phone

Optional

More details

You can skip this whole part, or open a section and answer only what you know.

Size and quantity

Detailed dimensions

Units US customary (inches)Metric

What do your dimensions describe?

Overall width

Overall depth

Shelf depth

Size notes

Quantity notes

Materials and print

Material or strength preference

Add details for material or strength preference

Material or strength details

Print and artwork

Add details for print and artwork

Print, finish, or artwork details

Shipping or storage context

Custom changes or unusual needs

What type of items will sit on the shelves?

How will the displays be sent to retail stores?

Do you plan to swap the header for different promotions?

Current box or specs

Do you have a current box, spec, or target sample?

Add details for do you have a current box, spec, or target sample?

Current box, known specs, or current problem

Destination ZIP or region

Company

Any deadline or timing constraint?

Retail Counter and Point-of-Purchase Jobs

Checkout counter product assortments

The two-tier stepped design is useful for displaying multiple varieties of small items, such as cosmetics, lip balms, or packaged snacks, keeping the back row visible over the front.

Seasonal campaigns with swappable headers

Because the header panel is a separate piece that inserts into the back wall, brands can print multiple header designs for different seasons or promotions while reusing the same base structure.

Small hardware or parts bins

The separate locking shelves create distinct compartments that help organize small, lightweight hardware or loose parts for easy customer access.

Point-of-purchase promotional kits

When launching a new product line, the tiered presentation allows brands to showcase the main product on the top shelf and complementary accessories on the bottom.

Fulfillment and Store-Level Assembly

Store-level manual assembly

This display ships flat to retail locations. Store staff open the pre-glued body, lock the bottom flaps, fold and insert the two shelves, and slide in the header. While the result is sturdy and clean, the multi-step process requires clear instructions.

Pre-loading and master shippers

If the display is pre-loaded by a co-packer, it usually requires a separate master shipper for transit. The assembled display is open and not designed for direct parcel shipping on its own.

Flat-packed fulfillment to retail networks

Because the four pieces nest together efficiently on a corrugated sheet, the entire kit can be shipped flat in a thin mailer or outer box, saving space during distribution to individual stores.

When to Consider Different Display Styles

Fast-setup retail requirements

If retail staff cannot be relied upon for multi-step assembly, consider a single-piece pop-up display or a shipper-display that transitions from transit to shelf with a simple tear-away front.

Heavy product loads and side-wall crush risk

The shelves rest on the stepped side walls of the corrugated body. For heavy items like beverages or metal hardware, a display with internal structural dividers or a different material may be necessary to prevent the side walls from crushing.

Board Caliper and Print Planning

Board caliper and locking tolerances

The shelves use a rear tuck tab that locks into holes in the back wall, and a double crease to roll the front edge. These features are highly sensitive to board thickness. The exact board caliper should be determined early so the slots and creases are sized correctly to prevent the shelves from binding or fitting too loosely.

Print panel allocation across four pieces

This four-piece design allows for targeted printing. Brands typically print the outside of the main body, the top faces of the shelves, and the front of the header. The separate pieces are nested on the corrugated sheet during production.

Shelf weight and flute choice

B-flute is a common baseline for counter displays, offering good rigidity. E-flute provides a smoother printing surface and sharper folds, which can be beneficial for the rolled shelf edges, but it may support less weight.

Header shape and branding area

While the insertion tab needs to match the back wall slots, the visible portion of the header can be die-cut into custom shapes to match brand logos or campaign themes.

Adjusting the Display Profile

Shelf angle and vertical spacing

The vertical distance between the shelves and the angle of the side walls can be adjusted to accommodate taller products or change the overall footprint of the display.

Base width and shelf depth

The overall width of the display and the depth of each shelf can be scaled to fit specific product dimensions or counter space limits.

Header height

The height of the removable header can be extended for larger graphics, provided the base has enough weight to keep the display stable.

Packing details

Multi-part nesting and sheet layout

Because this display consists of four separate flat pieces, they are nested together on a single corrugated sheet during production. The efficiency of this layout affects material usage.

Additional notes

Multi-piece assembly burden

Because this is a four-piece kit, ensure retail staff have clear instructions for folding the shelf lips and locking the tabs into the back wall.

FAQs

Does this display require glue or tape to assemble?

The main body is glued by the manufacturer before delivery. Store staff assemble the display using the snap-lock bottom and friction-fit tabs, so no additional tape is typically needed.

Can this display be shipped fully loaded with product?

It can be pre-loaded by a co-packer, but it usually requires a sturdy outer master carton. The display itself is open and not designed to protect goods during transit.

How much weight can the shelves hold?

Weight capacity depends entirely on the chosen board grade and flute size. Because the shelves transfer weight to the stepped side walls, heavy products require physical testing to ensure the side walls do not crush.

Can I change the shape of the header?

The top portion of the header can be die-cut into custom shapes, provided the bottom insertion tab remains sized correctly to fit into the main body.

Why is board thickness so critical for this display?

The shelves feature a rolled front edge and rear locking tabs that fit into specific slots. If the board is thicker or thinner than planned, these folds and locks will either bind or fail to hold securely.

How is this display delivered?

It is delivered flat. The main body is a pre-glued flat tube, and the shelves and header are flat sheets.

Can the shelves be adjusted after the display is manufactured?

No, the shelves lock into fixed slots cut into the back wall and rest on specific steps in the side walls. The spacing is set during the design phase.

How long does it take to assemble in a store?

Because it involves popping open the base, locking the bottom, folding two separate shelves, and inserting the header, it takes longer than a single-piece pop-up display. Clear instructions help retail staff complete the process smoothly.