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EVC61100

Corrugated Counter Standee

Available in a wide range of custom configurations & material selection.
Order 1 sample. Or order 100K+ units. Or anything in between.
Affordable delivery across North America.
Design support, warehousing, testing, assembly available.
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Product details

Top highlights

Freestanding triangular counter display
Ships flat and assembles without tape
Requires an outer master carton for transit

About this product

This one-piece corrugated standee forms a stable, triangular point-of-purchase display for retail counters. The large slanted front face provides a continuous surface for marketing graphics, while the vertical side walls and back panel create a rigid 3D footprint that resists tipping.

Delivered flat to save space, the display folds together without tape or glue. Store staff simply fold the side walls up, drape the front face over the profile, and press the side tabs into place.

Common uses

Point of purchase marketing
Temporary event signage
Reception desk informational signs
Retail window display backdrops

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Retail and Event Signage

Point-of-purchase counter marketing

The slanted front panel exists primarily for visibility. The hollow triangular structure gives the display enough depth to stand securely near registers or reception desks without relying on a taped easel.

Temporary event and trade show signage

Because the standee ships completely flat and locks together using built-in tabs, it is easy to transport to events in a standard rigid mailer or master carton and set up on site in seconds.

Reception desk informational signs

The angled face makes it easy for standing visitors to read instructions, pricing, or check-in details. The wide base prevents the sign from being easily knocked over by passing traffic.

Retail window display backdrops

Larger versions of this template can serve as freestanding graphic backdrops in store windows. The enclosed back wall keeps the structure looking neat even if viewed from multiple angles.

Marketing Rollouts and Store Distribution

Distributed retail campaigns

For national or regional marketing rollouts, these standees pack densely. Hundreds of flat blanks can fit on a single pallet, or individual units can be slipped into master cartons alongside the actual retail products they promote.

Franchise marketing kits

When sending seasonal promotional materials to franchisees, shipping the displays flat helps protect the graphics. These standees can be packed flat inside a rigid mailer or master carton, ensuring they arrive ready for immediate counter placement.

Seasonal promotional rollouts

Because the structure relies on a single die-cut piece of corrugated board, it is easy to update graphics for different seasons while keeping the same physical footprint and assembly instructions for store staff.

When to Consider Product-Holding Displays

Displaying physical products

This standee is a hollow sign, not a shelf. If you need to hold bottles, cosmetics, or packaged goods on the counter, compare this to a tiered display or a tray with a high back header.

Long-term permanent fixtures

Corrugated board is excellent for temporary or seasonal promotions. If the display needs to survive years of daily counter wiping and heavy physical contact, a permanent acrylic or metal fixture may be a better investment.

Board Thickness, Print, and Packing Choices

Board thickness and locking friction

This standee relies on side tabs tucking tightly into slots on the triangular side walls. E-flute corrugated is usually the better choice, offering a smooth print surface and precise tab friction. Thicker boards like B-flute can be used for larger standees, but the cutting template must be adjusted to ensure the tabs still fit the slots.

Master carton planning

The assembled standee is hollow and not designed to act as its own shipping box. Plan to ship the displays knocked down flat. If they must be shipped individually to franchisees or event staff, they will need a rigid outer mailer or shipping box.

Print coverage and panel orientation

The front face is the primary print area, but the side and back walls can also carry graphics. Because the panels fold in different directions during assembly, artwork must be oriented correctly on the flat dieline so that no text appears upside down once the standee is built.

Surface finish and glare

Counter displays often sit under bright retail lighting. Choosing a matte or gloss finish changes how easily the graphics can be read from different angles. A high-gloss finish might create glare under direct spotlights, while a matte finish can soften the visual impact.

Adjusting the Display Angle and Footprint

Footprint and viewing angle

The base depth and front face height can be adjusted to change the viewing angle. A deeper base makes the standee more stable in high-traffic areas, while a taller face provides more graphic space but requires careful balancing to prevent tipping.

Number of side locking tabs

The template allows for adjusting the number of side tabs that secure the front face to the side walls. Taller standees may benefit from additional tabs to keep the front panel flush and prevent bowing.

Front face height and proportion

The slanted front panel can be extended higher than the back support structure, creating a billboard effect. However, pushing the height too far without increasing the base depth will make the display top-heavy.

Packing details

Prototyping and digital cutting

Because this is a single-piece design with no complex glue seams, it is easy to test on a digital cutting table. Prototyping helps verify that the chosen board thickness provides enough friction for the side tabs before committing to full production tooling.

Additional notes

Flat delivery and storage

Because the standee is a single piece of corrugated board, it stores completely flat. This makes it efficient for distribution centers to pack alongside retail goods before shipping to individual stores.

FAQs

Does this standee require tape or glue to stay together?

The front face wraps over the side walls and secures itself using built-in tuck tabs. The top apex also locks into the back wall, keeping the entire tent structure rigid without adhesives.

Can I ship the assembled standee in the mail?

The assembled structure is hollow and not designed to act as an outer shipping box. It should be shipped flat in a master carton or rigid mailer, then assembled at the final destination.

Which board grade makes sense for this display?

E-flute is a common starting point. It provides a smooth surface for high-quality printing while keeping the locking tabs thin enough to fold and tuck easily without tearing the slots.

Can I add shelves to this standee to hold lightweight items?

This specific template is designed as a hollow sign. Adding shelves requires internal support structures. If you need to hold products, it is usually safer to start with a dedicated counter display tray or tiered shelf template.

Is this display easy for retail staff to set up?

The one-piece design means there are no separate bases or headers to lose. The side walls fold up, the back wall folds in, and the front face drapes over the top to lock everything in place.

Can the back of the standee be printed?

The back wall and triangular side walls can carry graphics, but the artwork must be rotated correctly on the flat template to account for the fold angles.

How are these usually packed for distribution?

They are almost always shipped knocked down flat. They can be bulk-packed on pallets for distribution centers or slipped individually into master cartons alongside the retail products they are promoting.

What prevents the standee from tipping over?

Unlike a flat card with a taped easel, this standee has a full 3D footprint. The base panel sits flat on the counter, and the vertical side walls provide depth that resists tipping from minor bumps or drafts.