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EVC61101

Corrugated Counter Standee

Available in a wide range of custom configurations & material selection.
Order 1 sample. Or order 100K+ units. Or anything in between.
Affordable delivery across North America.
Design support, warehousing, testing, assembly available.
Widest machinery capability in America via 30+ specialist partner plants.

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Product details

Top highlights

Angled front face for retail counter visibility
Ships flat and locks together without tape or glue
Best suited for thin flutes to ensure clean tab insertion

About this product

The EVC61101 is a one-piece corrugated counter standee that folds into a freestanding triangular display. Designed for retail point-of-purchase environments, it features a vertical back and a slanted front face that maximizes graphic visibility on shelves and checkout counters.

The structure relies entirely on a mechanical tab-and-slit lock, allowing it to ship flat to stores and be assembled by retail staff without tape or glue. Because it is a display rather than a shipping container, it is best suited for lightweight presentation and requires an outer master carton for transit.

Common uses

Graphic standees for checkout counters
Lightweight product presentation with custom cutouts
Promotional signage
Trade show tabletop displays

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Retail and Point-of-Purchase Displays

Graphic Standees

The large, slanted front panel provides an uninterrupted surface for branding, promotions, or pricing information at the checkout counter.

Lightweight Product Presentation

The front face can be modified with custom cutouts to hold lightweight items like leaflets, gift cards, or small packaged goods, provided the structural tension is maintained.

Trade Show Tabletop Signage

Because it packs completely flat and requires no tools to assemble, this standee is easy to transport to events and set up on temporary display tables.

Checkout Counter Promotions

The compact triangular footprint fits easily near registers, making it useful for impulse-buy messaging or holding small promotional bins.

Store Distribution and Assembly

Retail Rollouts

The one-piece design ships completely flat (knocked down), making it practical to distribute in bulk to individual retail locations inside a master shipper.

Store-Level Assembly

Retail staff can erect the display by folding the panels and inserting the side tabs into the pre-cut slits. No adhesive or specialized tools are required.

Event Marketing

Marketing teams can easily carry flat blanks to trade shows or pop-up events, setting up rigid, professional-looking signage in seconds.

When to Consider Alternative Displays

Heavy Product Loading

This standee is a hollow triangular prism held by friction tabs. If you are displaying heavy bottles or dense hardware, a reinforced tray or a display with a crash-lock base and internal load-bearing partitions is a safer choice.

High-Speed Packing Lines

Because this display relies on multiple friction tabs that must be aligned by hand, it requires dedicated assembly time. If you need to load and seal displays rapidly before shipping, a glued tray may be a better choice.

Board, Print, and Fit Decisions

Board Caliper and Flute

E-flute is a common starting point. Thicker boards like B-flute or C-flute can cause the locking tabs to crush during insertion, while double-wall board is too rigid for the required folds.

Print Surface

Because the display folds into a closed prism, the inside remains hidden. Single-sided printing is usually sufficient, reducing production costs.

Blank Sprawl and Waste

The front and back panels are laid out end-to-end in the flat state, creating a long, narrow blank. This can lead to higher offcut waste during die-cutting, which should be factored into volume planning.

Display Angle and Footprint

The slant of the front face dictates the depth of the base. A steeper angle requires a deeper footprint, which must be balanced against available counter space.

Structural Adjustments

Display Angle

The slant of the front face can be adjusted by changing the depth of the base and the height of the back wall to suit different shelf heights.

Locking Tab Count

For taller displays, the number of side locking tabs can be increased to prevent the front face from bowing outward.

Custom Cutouts

The front panel can accommodate custom apertures or dispenser slots, provided they leave enough margin around the side locking tabs to maintain tension.

Packing details

Friction Lock Tolerances

The cut depth and offset of the receiving slits must be precisely matched to the chosen board thickness. Changing board grades later requires updating the die tooling so the tabs lock securely without tearing.

Base Stability

The display relies on a flat counter surface. The bottom floor panel squares the prism and prevents the side walls from splaying outward.

Additional notes

Flatbed die-cutting requirement

The angled triangular flaps and internal locking slits require flatbed die-cutting. This structure cannot be produced on simple rotary slotting equipment.

FAQs

Does this display require glue or tape to stay together?

No. The standee uses a mechanical lock. The front panel drapes over the triangular side walls, and small side tabs insert into pre-cut slits to hold the shape in tension.

Can I ship this display fully assembled?

It is generally safer and more practical to ship the display flat to the retail store. If pre-assembled and loaded with product, it requires a carefully sized outer master carton to prevent the side walls from buckling under transit pressure.

Why is E-flute often chosen over thicker corrugated board?

The side locking tabs rely on a friction fit. Thicker flutes are harder to fold cleanly at sharp angles and can crush when forced into the receiving slits, weakening the display.

Do I need to print on both sides of the board?

Usually, no. Once assembled, the standee forms a closed triangular prism. The interior is completely hidden, so single-sided printing on the outer face is standard.

Can we add a pocket or shelf to the front?

The front face can be die-cut to include simple leaflet pockets or product cutouts. However, adding heavy shelves requires structural testing, as the weight transfers directly to the side locking tabs.

Should we request a physical sample before a full production run?

Yes. A physical prototype confirms that the display angle works for your graphics, that the standee will not tip over, and that retail staff can easily insert the locking tabs without tearing the board.

Can we change the angle of the front display face?

Yes. By adjusting the depth of the base and the height of the back wall, the slant can be modified to suit different viewing heights or counter depths.

How are the flat blanks delivered?

They are shipped knocked down (flat) and usually packed in an outer master carton to protect the edges and locking tabs during transit.