EVC62152

Slanted Deep-Cell Floor Display

The EVC62152 is a freestanding corrugated floor display featuring a slanted, multi-compartment grid. Designed for retail environments, it organizes and presents loose merchandise, such as rolled posters, cosmetics, or packaged snacks, at an accessible viewing angle while providing a tall pedestal and rear header for brand graphics.

This is a six-piece display that relies on mechanical tabs, slots, and interlocking slits. It is delivered knocked-down as a flat kit and is assembled manually at the fulfillment center or retail store.

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  • Available in a wide variety of configurations.

At a glance

  • Six-piece interlocking construction
  • Slanted deep-cell grid for product separation
  • Shipped flat for manual retail assembly

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Retail Applications for Slanted Cell Displays

Loose Merchandise and Tall Items

The deep, separated cells keep tall or loose items upright and organized. It is frequently used for rolled posters, umbrellas, beauty products, or bagged snacks that would otherwise tip over on a flat shelf.

High-Visibility Point of Purchase

The slanted presentation angle tilts products toward the shopper, improving visibility compared to flat bins. The tall pedestal and rear header board provide large, uninterrupted surfaces for promotional artwork.

Segmented Product Lines

The individual compartments allow brands to separate different flavors, colors, or product variations within the same footprint, making it easier for shoppers to find specific items.

Temporary Promotional Stations

Because the entire unit is made from corrugated board, it serves as a lightweight, recyclable floor stand for seasonal campaigns or short-term product launches.

Fulfillment and Store-Level Rollouts

Retail Store Rollouts

Because the display ships flat, it is cost-effective to distribute to multiple retail locations. However, the six-piece interlocking design involves multi-step assembly instructions for store staff. If retail labor is a concern, pre-assembly at a fulfillment center may be worth considering.

Kitting and Fulfillment Operations

For brands managing their own distribution, all six components (body, base, steps, dividers, header, and internal holder) are usually kitted together into a single master shipper before being sent to the final destination.

Brand-Managed Merchandising

Companies that send their own representatives to set up displays can rely on this design to create a consistent, branded floor presence without permanent store fixtures.

When to Consider Alternative Floor Displays

Flat-shelf presentation

If your products stack neatly or do not require individual separation, a standard tiered shelf display may be easier to load and assemble than a complex interlocking grid.

Heavy bulk goods

While the internal bracing provides stability, the accordion-folded cell floors are designed for light-to-medium loose items. Heavy bulk goods may be better suited for a reinforced dump bin or a display with rigid, load-bearing shelves.

Configuring the Grid and Pedestal

Cell Count and Dimensions

The number of columns and rows, as well as the exact width, length, and depth of each cell, should be defined around your specific product. Changing the cell count alters the overall footprint and the number of interlocking dividers.

Board Grade and Caliper

The slot widths in the divider strips should match the thickness of the chosen corrugated board. A rigid board helps keep the tall pedestal stable and the grid interlocking smoothly.

Print and Finish Strategy

Decide which components require high-end graphics. Typically, the main pedestal body and the rear header receive full printing, while the internal dividers and steps may be left unprinted or flood-coated to reduce costs.

Assembly Labor Planning

Determine whether the display will be built at a central fulfillment center or by retail staff on the floor. This choice affects how the knocked-down components are packed and what instruction sheets are needed.

Template Adjustments

Slant Angle Adjustment

The tilt angle of the display shelf can be adjusted. Steeper angles improve visibility but shift the center of gravity, which should be checked to ensure the freestanding unit remains stable when fully loaded.

Header Board Shape

While the template includes a standard rectangular header, the top profile can be die-cut into custom shapes to match brand logos or campaign themes, provided the bottom mounting tab remains unchanged.

Cell Depth and Width

The internal grid can be modified to hold wider or deeper products. Adjusting these dimensions will automatically scale the surrounding pedestal and step components to match.

Packing details

Flatbed Die-Cutting and Kitting

This multi-piece design is usually produced via flatbed die-cutting due to the complex interlocking slits and angled cuts. Because it consists of six separate parts, fulfillment planning should account for kitting the components together before distribution.

Additional notes

Retail staff assembly burden

Because this is a six-piece interlocking design, consider the time and skill involved for store employees to build it on the floor. Providing clear, printed instructions in the kit helps reduce errors.

Board thickness and slot tolerances

The interlocking grid relies on slits cut into the dividers. If the board grade is changed during the project, the CAD file should be updated so the slot widths match the new material thickness, preventing the grid from binding or fitting too loosely.

FAQs

How is this display shipped?

It is shipped knocked-down as a flat kit containing all six components. It is not suited for parcel networks once assembled unless placed inside a rigid, custom-sized outer shipper.

Does it require glue or tape to assemble?

No. The design relies on native mechanical connections, including tuck tongues, lock holes, and interlocking slits. However, the multi-step manual assembly benefits from clear instructions for the person building it.

Can the cell sizes be customized?

Yes. The width, length, and depth of the individual compartments can be adjusted to fit your specific product, which scales the overall size of the display.

How much weight can the display hold?

The weight capacity depends on the selected corrugated board grade and the dimensions of the cells. The accordion-folded steps bear the primary vertical load, so heavy items should be physically tested to ensure the cell floors do not sag.

Where can artwork be applied?

The most prominent branding areas are the tall wrap-around pedestal and the rear header board. The internal grid and slanted floor can also be printed, though they are often partially obscured by the products.

Why are there six different pieces?

A single piece of corrugated board does not fold into a tall pedestal with a slanted, deep-cell grid. The separate base and holder pieces provide internal bracing to keep the stand square, while the separate steps and dividers interlock to create the complex compartments.

Can the display be shipped pre-assembled with products inside?

Shipping a fully loaded floor display usually involves a specialized, heavy-duty outer shipper and careful palletization to prevent the tall pedestal from crushing or tipping during transit.

How does the slant angle affect stability?

A steeper slant improves product visibility but shifts the center of gravity forward. The internal base and holder pieces help resist tipping, but the final loaded weight distribution should be tested.

A high-visibility, organized presentation for loose merchandise, ready to be configured for your specific retail footprint.