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EVC62231

Two-Step Corrugated Floor Display

Available in a wide range of custom configurations & material selection.
Order 1 sample. Or order 100K+ units. Or anything in between.
Affordable delivery across North America.
Design support, warehousing, testing, assembly available.
Widest machinery capability in America via 30+ specialist partner plants.

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Product details

Top highlights

Five-piece modular construction
Stepped tray with internal product cells
Ships flat for retail assembly

About this product

The EVC62231 is a five-piece corrugated floor stand designed for point-of-purchase retail environments. It features a tall base pedestal, a stepped product tray, an internal divider, a top shelf, and a rear header panel for branding.

Because it relies entirely on mechanical tab-and-slot connections, it ships flat as a multi-component kit and is assembled manually on the store floor. It is a practical choice for presenting loose or boxed goods in distinct compartments.

Common uses

End-cap retail displays
Aisle promotional stands
Multi-SKU product launches

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Size and quantity

Detailed dimensions

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Overall display width

Overall display depth

Tray height from floor

Header panel height

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Materials and print

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Print and artwork

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How will these displays be shipped to stores?

Which areas of the display need custom printing?

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Retail Environments and Product Launches

Multi-SKU Retail Promotions

The internal divider and stepped tray profile allow different products or flavors to be displayed in the same unit without mixing. The rear header provides a dedicated billboard for campaign messaging.

Aisle and End-Cap Placement

The tall base pedestal elevates the product tray to a comfortable shopping height, making it highly visible in busy retail aisles or end-cap locations.

Boxed Goods Presentation

The stepped profile allows multiple rows of boxed items to remain visible without stacking them too deep, ensuring shoppers can easily see and reach the product.

Loose Item Merchandising

The internal divider creates separate cells, keeping loose items from mixing while maintaining an organized appearance on the retail floor.

Merchandising and Fulfillment

Kitting and Distribution

This display consists of five separate flat blanks. It requires a fulfillment plan to collate, band, and pack the components into a master shipper before distribution to retail locations.

Store-Level Assembly

Retail staff must manually fold and lock the five components together using the integrated tabs and slots. Clear assembly instructions should be included in the kit.

High-Traffic Retail Footprints

The tall base pedestal elevates the product tray to a comfortable shopping height, keeping goods accessible in busy aisles while maximizing the vertical branding space.

Comparing Floor Display Styles

When a single-piece dump bin is better

If the product is lightweight, uniform, and does not require separate compartments, a single-piece folding dump bin reduces assembly labor and production complexity compared to this five-piece structure.

When heavy bulk items require a pallet display

If the product load exceeds the buckling limit of a hollow corrugated base, a pallet-mounted tray or reinforced half-pallet display may be a safer choice for retail environments.

Board, Print, and Kitting Choices

Board Caliper and Locking Fit

The tab-and-slot connections across all five pieces are highly sensitive to board thickness. If the board grade changes, the cutting templates must be adjusted to ensure the display locks together securely without tearing.

Print Strategy

The header, base pedestal, and the front of the stepped tray are the primary visual surfaces. Buyers must decide between direct print or litho-lamination based on the required graphic quality and volume.

Master Shipper Requirements

Because the display components are shipped loose and flat, the project must include a protective outer corrugated box to protect the flat components during transit to the store.

Internal Base Support

For heavy product loads, the hollow base pedestal may require an internal H-divider or support insert to prevent buckling under vertical weight.

Adjusting the Display Proportions

Cell Size and Divider Layout

The dimensions of the internal product compartments can be adjusted to fit specific boxed goods or loose items, which will proportionally scale the body and shelf components.

Header Profile

The height and shape of the rear header panel can be modified to accommodate different brand logos or promotional cutouts.

Base Pedestal Height

The height of the bottom pedestal can be adjusted to match specific retail shelving requirements or to bring the product tray to the desired shopping level.

Packing details

Base Pedestal Strength

The hollow corrugated base carries the entire vertical load of the product tray. For heavy items, an internal support structure may need to be added to prevent buckling.

Additional notes

Tab and slot tolerances

The mechanical locks rely on precise board thickness. Changing the flute profile requires updating the template to ensure the tabs fit the slots correctly.

FAQs

How is this display assembled at the store?

The display requires manual assembly. Retail staff fold the base, place the stepped tray on top, insert the divider, attach the shelf, and slide in the rear header. All connections use integrated tabs and slots without tape or glue.

Can this display be shipped via parcel networks?

Not on its own. The five flat components must be kitted together and packed inside a sturdy outer corrugated master shipper to protect the flat components during parcel or courier transit.

How much weight can the display hold?

The weight capacity depends entirely on the chosen board grade and the product distribution. Heavy items may require adding an internal support insert inside the base pedestal to prevent bowing.

Which parts of the display are usually printed?

The rear header panel, the front and sides of the stepped tray, and the base pedestal are the most visible areas and are typically printed using high-graphic litho-lamination or direct print.

How are the five components manufactured?

Because the display consists of five distinct flat blanks (base, body, divider, shelf, header), they are typically cut on separate flatbed dies and then collated into a single kit for distribution.

Can the number of product cells be changed?

Yes. The internal divider and the corresponding tray dimensions can be adjusted to create different compartment sizes or layouts based on the specific products being merchandised.

Does the base require an internal support?

The hollow corrugated base carries the vertical load of the product tray. Heavy items often require an internal support insert inside the base pedestal to prevent bowing.

Should we request a physical sample before production?

Yes. Because the tab-and-slot connections rely on precise board thickness, a physical prototype helps verify that the five components interlock correctly and support the intended product weight.