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ICB10005

Three-Shelf Rigid Floor Display

Available in a wide range of custom configurations & material selection.
Order 1 sample. Or order 100K+ units. Or anything in between.
Affordable delivery across North America.
Design support, warehousing, testing, assembly available.
Widest machinery capability in America via 30+ specialist partner plants.

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Product details

Top highlights

Six-piece flat-pack construction
Tool-free tab-and-slot assembly
Designed for thick, rigid board materials

About this product

The ICB10005 is a freestanding, rigid-board retail display designed to merchandise products across three tiered shelves. Built from six separate flat-packed components, it uses a tab-and-slot mechanism that allows retail staff to assemble the display on the store floor without adhesive or specialized tools.

Because it relies on thick materials like 16mm inverted corrugated board or honeycomb, this display offers a premium, architectural presence compared to lighter corrugated alternatives. The front edge of each shelf drops down to create a rigid beam, hiding raw material edges and providing continuous branding space from the base plinth to the integrated header.

Common uses

End-cap retail merchandising
Heavy or premium product displays
Short-run promotional rollouts
Multi-product merchandising

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Size and quantity

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Retail Merchandising And Floor Placement

Freestanding aisle and end-cap displays

The tapered side walls and tiered shelves keep the center of gravity stable, making this display well-suited for open retail floors. The integrated header and drop-down shelf lips provide forward-facing surfaces for campaign graphics.

Flat-pack retail distribution

Because the display consists of separate flat panels rather than a pre-glued pop-up bin, it ships efficiently to individual stores. Store associates build the display by locking the tabs on the shelves and rear wall into the corresponding slots on the side walls.

Heavy or premium product presentations

Built from 16mm rigid board or honeycomb, this multi-piece display offers an architectural presence that lighter corrugated bins cannot match. The thick material and locked joints provide a sturdy base for premium goods.

Multi-product merchandising

Three distinct shelves allow brands to separate different items, sizes, or product families within the same footprint. The tiered depth ensures products on the lower shelves remain visible and accessible.

Promotional Rollouts And Premium Presentations

Targeted regional campaigns

This display is typically manufactured using flatbed digital printing and CNC routing. This production route is practical for short-to-medium promotional rollouts where a brand needs high visual impact without committing to large production volumes.

Seasonal retail rollouts

The flat-pack delivery and tool-free assembly make it easier to distribute these displays to hundreds of retail locations for seasonal events. Store staff can build the unit quickly without needing specialized hardware or adhesives.

Brand-controlled retail footprints

The integrated header, side walls, and shelf lips create a dedicated, branded environment within a larger store. This helps brands maintain control over how their products are presented on the floor.

When To Consider Lighter Display Styles

High-volume, lightweight promotions

If the product is very light and the campaign requires thousands of units, a single-piece folding corrugated display may be more practical. The ICB10005 is a multi-piece rigid display that trades the instant setup of a pop-up bin for higher physical presence and premium material finish.

Single-item dump bins

If the retail strategy involves bulk presentation of a single small item, a dump bin or gravity-feed display might be a better fit. This three-shelf display is designed for organized, upright product presentation rather than loose bulk storage.

Board Choice, Print Routing, And Footprint

Material thickness and slot tolerance

The entire assembly relies on friction fit. The slots in the side and rear walls must be cut to exactly match the caliper of the chosen board. If the board thickness changes between prototyping and production, the cutting files must be updated so the display remains stable.

V-cut folding for shelf lips

To create the clean 90-degree drop on the front of each shelf, thick rigid boards require a V-cut or specialized double crease. This allows the thick material to fold cleanly without cracking the printed face.

Print surface routing

All six components present large, flat surfaces for direct-to-board digital printing. Depending on the viewing angle, the underside of the upper shelves and the inside faces of the side walls may be visible to shoppers, which can influence whether the board is printed on one or both sides.

Base plinth height

The bottom shelf features a front lip that extends to the floor, forming a closed base. The height of this plinth determines how far off the ground the lowest products sit, which affects shopper accessibility and the center of gravity.

Adjusting Shelves And Header Proportions

Shelf depth and taper angle

The depth of the top and bottom shelves dictates the overall taper of the side walls. Adjusting these depths changes the display's footprint and how far the lower shelves project forward.

Header and base plinth height

The top header card and the bottom shelf's front lip can be extended or reduced to balance branding space against the physical product area.

Shelf spacing and clearance

The vertical distance between the shelves can be adjusted to accommodate taller products. Changing this spacing requires recalculating the slot positions on the side and rear walls to maintain physical alignment.

Packing details

Print panel placement

Because the display is cut from separate flat sheets, artwork can be mapped across the panels to create continuous graphics that span from the base plinth up through the side walls and header.

Additional notes

Shelf load and tab shear strength

The weight on each shelf transfers through the side and back tabs into the wall slots. For particularly heavy items, the shear strength of these tabs is the primary physical limit, making physical load testing an important step.

FAQs

Does this display require adhesive or tape to assemble?

No. The display uses a mechanical tab-and-slot design. The tabs on the rear wall and shelves lock into precisely cut slots on the side walls, holding the display together through friction and intersecting angles.

Can this be made from standard single-wall corrugated board?

This specific template is engineered for thick, rigid materials like 16mm inverted corrugated board or honeycomb. Standard thin corrugated board usually lacks the rigidity required for this specific tab-and-slot mechanism without folding over or buckling.

How much weight can the shelves hold?

Load capacity depends entirely on the chosen board material, the width of the shelf, and the product distribution. The front drop-down lip acts as a stiffening beam to reduce center sag, but heavy point loads should always be tested with a physical prototype before a full rollout.

How is the display shipped to stores?

The six components are delivered completely flat. They are typically strapped or packed together in a single master shipper, minimizing transit volume before being built on-site.

How is this display manufactured for short runs?

Because it uses thick rigid board, this display is usually cut on a CNC flatbed router rather than a traditional die-cutter. This makes it flexible for short-to-medium promotional runs.

Can the number of shelves be changed?

Adding or removing a shelf requires recalculating the slot positions on the side and rear walls. It is usually more practical to start with a template designed for the exact number of shelves needed.

Can the inside of the display be printed?

Yes. Since the display is assembled from six flat panels, both sides of the board can be printed. This is useful if the underside of the shelves or the inside of the side walls will be visible to shoppers.

How long does it take to assemble on the floor?

Store staff can assemble the display in a few minutes. The process involves slotting the flat panels together, which is often faster than folding and locking complex corrugated pop-up displays.